Emotional design : why we love (or hate) everyday things

Norman, Donald A.

Emotional design : why we love (or hate) everyday things - New York, Basic Books, 2004 - x, 257 pages : illustrations ; 25 cm

The meaning of things. Attractive things work better
The multiple faces of emotion and design
Design in practice. Three levels of design : visceral, behavioral and reflective
Fun and games
People, places and things
Emotional machines
The future of robots
Epilogue: we are all designers

"Did you ever wonder why cheap wine tastes better in fancy glasses? Or why washing and polishing your car seems to make it drive better? New research has shown that attractive things really do work better." "In the last decade, the design community has made products easier to use, largely due to Donald Norman's The Design of Everyday Things. But as he demonstrates in this book, we don't just use a product, we become emotionally involved with it. Emotional Design demonstrates for the first time the profound influence of this deceptively simple idea." "Don Norman draws on a wealth of examples and the very latest scientific insights in this exploration of the emotional impacts of objects in our everyday world. His The Design of Everyday Things showed why the products we use should not be confusing, irritating, and frustrating. Emotional Design explains why they must also be attractive, pleasurable, and fun."--Jacket


industrial design
Industrial design Psychological aspects
Emotions and cognition
Design Psychological aspects

155.911 NOR