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The package design book

Contributor(s): Material type: TextTextPublication details: Köln, Taschen, 2021Edition: New editionDescription: 665 pages : colour illustrations ; 21 cmISBN:
  • 9783836555524
Subject(s): DDC classification:
  • 688.8
Contents:
Diamond beverages food body luxury other markets
Summary: Packaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, the packaging can make or break a sale. Every year, the Pentawards celebrate the art of the package by presenting awards to designs from around the world. Designers compete in five main categories -- beverages, food, body, luxury, and other markets -- and no fewer than 50 sub-categories. Featuring a selection of hundreds of works, this book brings together Pentawards winners from 2008 to 2016, providing a vivid demonstration of creativity in every form of packaging. Readers will discover, through product descriptions and plenty of images, what drives design industry leaders and agencies behind these creations which are so much part of our everyday lives. This well of inspiration is not just aimed at design and marketing professionals but anyone with an interest in the creative process of packaging.
List(s) this item appears in: New Arrival - 13 Mar. 2023
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Holdings
Item type Current library Collection Call number Status Date due Barcode
Books Books Anant National University Central Library Design 700 WIE (Browse shelf(Opens below)) Available 005552

"Pentawards."

Includes index.

Diamond
beverages
food
body
luxury
other markets

Packaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, the packaging can make or break a sale. Every year, the Pentawards celebrate the art of the package by presenting awards to designs from around the world. Designers compete in five main categories -- beverages, food, body, luxury, and other markets -- and no fewer than 50 sub-categories. Featuring a selection of hundreds of works, this book brings together Pentawards winners from 2008 to 2016, providing a vivid demonstration of creativity in every form of packaging. Readers will discover, through product descriptions and plenty of images, what drives design industry leaders and agencies behind these creations which are so much part of our everyday lives. This well of inspiration is not just aimed at design and marketing professionals but anyone with an interest in the creative process of packaging.

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