Business research methodsMaterial type: TextPublication details: 2015 Oxford University Press United KingdomEdition: International 4th editionDescription: xv, 608 pages : illustrations ; 25 cmISBN:
- 658.0072 BRY
|Item type||Current library||Collection||Call number||Status||Date due||Barcode|
|Books||Anant National University Central Library||General||658.0072 BRY (Browse shelf(Opens below))||Available||003714|
Previous edition published as by Alan Bryman & Emma Bell.
PART ONE: THE RESEARCH PROCESS; PART TWO: QUANTITATIVE RESEARCH; PART THREE: QUALITATIVE RESEARCH; PART FOUR: MIXED METHODS RESEARCH AND OTHER CONSIDERATIONS
A complete introduction to doing business research, Business Research Methods is the ideal guide for students embarking on a research project. Together with real students and supervisors, the authors draw on their own extensive experience to give readers tips for success and provide advice to help them avoid common mistakes.
There are no comments on this title.